Every word on the form can be changed, and each video can say something different. Useful if you want wording that suits a particular offer, or if your site is not in English.
What you can change
Edit a video and open the Opt-In tab. These fields set the wording:
| Field | What it changes | If you leave it blank |
|---|---|---|
| Headline | The large text above the form | Uses the plugin’s wording |
| Text | The sentence under the headline | Uses the plugin’s wording |
| Button | The button that submits the form | Says “Join” |
| Skip link | The link that dismisses the form | Says “Skip” |
| Name field | The placeholder in the name box | Says “Name” |
| Email field | The placeholder in the email box | Says “Email” |
| Small print | A line of small text under the buttons | Shows nothing |
Leave any of them empty and the plugin uses its own wording (small print simply shows nothing). You only need to fill in the ones you want to change.
Using it in another language
Fill these fields in with your own language. Because every piece of visible wording on the form is one of these fields, a form in French, German or any other language takes a couple of minutes per video and needs nothing else installed.
The small print line
This one is worth knowing about because it takes a link. It is where most people put a link to their privacy page:
We'll email you once a week. <a href="/privacy">Privacy policy</a>
It appears in small type under the buttons, and shows nothing at all if you leave it empty.
A tip worth having
Change one thing at a time. If you want to know whether a different headline brings in more sign-ups, use Split testing your opt-in wording rather than guessing — it will tell you which version actually converts better.
Still stuck? Open a ticket on the support page on ABC and a real person will help.
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