November 1

GDPR: exporting and erasing a subscriber’s data on request

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If you collect sign-ups from people in the UK or EU, they can ask you for a copy of their data, or ask you to delete it. Here’s what WP Lead Player holds and how to deal with a request.

What’s stored for each lead

  • name and email address
  • IP address
  • the video and page they signed up on, and the landing page
  • campaign tags (UTM source, medium, campaign, term and content) and the referring site
  • how much of the video they watched, and which split-test version they saw
  • when they signed up, and whether they’ve unsubscribed

They may also be on one of your subscriber lists, and in any email tool you send leads to.

Someone asks for a copy

  1. Go to WP Lead Player › Leads and click Export.
  2. Open the CSV and keep only that person’s row.
  3. Send it to them securely.

Someone asks to be deleted

  1. Remove their lead from WP Lead Player › Leads.
  2. Remove them from any Subscriber List they’re on.
  3. Delete them from any email tool you send leads to – WP Lead Player can’t do that for you.

What’s in the visitor’s browser

WP Lead Player also stores a few small items in the visitor’s own browser, none of which contain a name or email. See What WP Lead Player stores in a visitor’s browser.

This article isn’t legal advice. Your privacy policy should explain what you collect and why.

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  • data request
  • GDPR
  • leads
  • privacy
  • WP Lead Player

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